Learn how we do it

Learn how we do it

How is the plum guide put together?

1. We Find the highest reviewed spaces

Our computers and team trawl through 25 different sites to shortlist the most highly reviewed spaces in the city.

We then assess and curate the list further by removing any spaces that aren’t beautifully designed or in great locations.

2. We test the spaces against 150 criteria

We then send a hospitality expert to test the space against 150 criteria, from shower pressure and quality of linen through to unique touches like fireplaces and rooftop terraces. We also evaluate the host’s hospitality capabilities and their ability to make great local recommendations for restaurants, bars and things to do.

3. We Select only the best spaces and hosts

Every week, our in-house committee of design and hospitality experts debates which homes should be added to the Plum collection.

Hosts who don’t make the cut are given detailed feedback.

4. We craft the listing

Once a home is accepted, we send a photographer, stylist and writer to shoot the space and interview the host.

We learn about the experience the host gives, and their local recommendations for food and drink. Our studio team then design the listing, bringing to life the magic of the space and host - as well as highlighting any quirks or 'lows' that may not be to everyone’s taste.

Meet our curators

Our team of testers, photographers and copywriters have extensive experience in the design and hospitality industries, as well as an unhealthy obsession with creating amazing holiday experiences.

Want to join our curation team?

Are you an amazing photographer or copywriter? Do you know how to spot incredible hospitality experiences? If so, we’d love to hear from you. Send us a quick mail, telling us a little about you and providing links to your work:

Email us at info@plumguide.com