The Best Shopping in New York City

The words 'New York' and 'fashion' go hand in hand – there is no one without the other.


Shoppers walking with bags on a street in New York

In general, New Yorkers are known for wearing sleek, black, urban designs. But just like the rest of us, they like to have fun with young designers and engage in experimental fashion, making vintage items and one-of-a-kind pieces highly sought after. The hardest part, however, is that New York has pretty extreme seasons, so dressing with a statement and simultaneously managing to stay warm (or cool) is this city’s biggest fashion conundrum.

Therefore, we here at Plum Guide have consulted our experts and asked them to put together a list of their favourite places to go shopping in New York City, so that next time you’re visiting the city that never sleeps for a long weekend, you’ll actually have time to sleep. You’ll need it after hitting these insider hot spots.


Like all good things, we’ll start our journey in Brooklyn...

Malin Landeaus

Run by mother-daughter duo Malin and Nova Landeaus, you’ll find vintage pieces from the 1950s to the 1980s in their colour-coded racks – a dream come true for the compulsively-organised and aesthetically-driven shoppers amongst us. Drop by their winsome shop for fantastic footwear, made in a time when shoes were an investment meant to last the years. Be gone throwaway fashion!

The Break

Thank the heavens for Hannah Richtman, owner of the concept store The Break. With a distinct community feel, she has created a home for reworked vintage pieces and super-cool indie brands that are modern, high-quality and stupendously affordable. Head to Williamsburg’s trendy younger sister, Greenpoint, to get all of the latest fashion. When it comes to shopping in New York, you'd be foolish to forego a visit.

Feng Sway

Just around the corner from The Break, you’ll find yet another winner. Told you Greenpoint was Williamsburg’s cooler sister! Feng Sway is hard to miss with its mesmerizing pink palm tree and tropical entrance. Here you can get anything from vintage designer dresses, porcelain trinkets, hand-woven rugs and a huge selection of plants and planters. You can even rent the space for a party and they’ll throw in a costume station for dress up. Feng Sway, you say? More like Feng STAY!


Now hop on the train, we’ll take shopping to the next level. Our collection of homes in Manhattan, are rather 'next level' too.

Frankie Shop

If you’ve not come across Frankie Shop before, let us tell you, you are in for a treat. Go here for your city-lifestyle basics that are effortlessly cool with a touch of panache. Now you can channel New York City wherever you are in the world.

Coming Soon

And now into our comfort zone. If there’s one thing we know about, it’s just how important a home is. We truly believe that no matter how you decide to decorate it, it should be unique to you. Cue: Coming Soon. This beautifully curated home-goods store has everything you’ve ever dreamed of for your abode. From home accessories, vintage furniture, to special gifts for loved ones (or yourself), you’ll find it here.


Whether you’re reading this article in preparation for a trip or simply to escape your current reality, Warm in Manhattan’s Nolita will get you in the holiday spirit (and we don’t mean the Christmas kind). Taking inspiration from their many trips to Costa Rica, Mexico, and Barbados, the owners of Warm have successfully created a shop that will make you feel like you’re on a tropical island. Fluid silhouettes and bohemian vintage flair await you (note: this isn’t for the bargain shopper).

No.6 Store

If you’ve not heard, 2019 was the year of the clog. Yes, the clunky wooden shoe of Dutch origin is a bohemian fashion dream and the best place to find them when it comes to shopping in New York City? No. 6 in Little Italy. Along with their handmade shoes, European designers, and curated vintage pieces, you can find your best ready-to-wear styles here.

Liking what you’re seeing and need more inspiration to shop? Check out the best shopping experiences in Paris.

The Webster

Get ready for the 12,000 square foot, six-floor, cast-iron building that is The Webster. Dedicated to bringing you the world’s most exclusive designers, each section has a distinct ambiance akin to the walk-in-closets of your wildest fantasies, curated with customised furnishings and modern art.

Kirna Zabête

Over twenty years ago, Kirna Zabête opened in SoHo and quickly became known as the candy store of designer fashion. Each item is personally selected by owner Beth Buccini, bringing her own unique and brilliantly loud fashion to us mere mortals. Think feathers, sequins and bold patterns.

Now that we’ve got you all excited about the coolest place on earth (don’t argue), take a look at how to spend a weekend in New York (between all of the shopping, of course). And don't forget to follow us on Instagram and Facebook for the most beautiful homes and the latest interior trends.

Written by

Alisha is a Collection Curator at The Plum Guide. Born in Berlin to an American father and a German mother, she loves studying 20th century history and is a huge fan of modern architectural movements. Living her best life in London, you can catch her at the pub with her Labrador, Sonny.  

Rated "EXCELLENT" for a reason

We don’t just list homes, we scrutinise them. Thousands are rejected that don't meet our standards. When you book with Plum, you are guaranteed the best homes for your budget and peace of mind.

Stay in the world's most beautiful homes

Search for a holiday home