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Entertainment

Hair Dryer

Rain Shower

Toiletries

Bathroom

Coffee Maker

Dishwasher

Freezer

Fridge

Kitchen

Kitchen Utensils

Microwave

Oven

Pod Coffee Machine

Stove

Toaster

Cooking Essentials

Kettle

Kitchen & Dining

Black-Out Blinds

Cot / Crib

Dryer

Iron

Luxury Bedding

Washing Machine

Hangers

Extra Pillows and Blankets

Bedroom & Laundry

Laptop Friendly Workspace

Wi-fi

Internet & Office

Air Conditioning

Central Heating

Heating & Cooling

Private Entrance

Self Check-in / Check-out

Single-Level Home

Parking & Access

Pets Allowed

Pets

Child Friendly

Smoke Detector

Carbon Monoxide Detector

Other

Location, location location. It doesn't get much better than this central spot in the heart of Soho's China Town. Bustling with vibrancy, incredible shopping and an endless array of tantalising food spots – the London lifestyle comes easy here. With so much going on within the walking vicinity, this apartment provides the ideal base to discover the very best of what the city has to offer without having to sacrifice all of your home luxuries. Sumptuous interiors on the backdrop of moody black walls set the scene for a sophisticated stay in central London. A modern aesthetic ensures comfort and practicality throughout, while the open-plan layout presents a sociable space to enjoy together. It's the perfect nest for a couple or pair of friends to cosy up in after a day out in the city. Hang out around the kitchen island while cooking in the expansive kitchen – a gin and tonic can never go a miss. Or head out in the evening time to experience London's nightlife, with Soho, Covent Garden and Picadilly Circus within a few minutes walking distance you'll be spoilt for choice when it comes to choosing where to eat and drink. 

Soho House

Sound System

Bathtub

Lift Access

Balcony

Outdoor

Set in the heart of Soho, this apartment offers style and comfort in a fantastic location. Outside, you’ll be spoiled for choice when it comes to local restaurants, cafes and shops. There are also great public transport links with Piccadilly Circus station less than a ten-minute walk away – making it easy to enjoy sightseeing across the city. Back at home, you’ll find all the essentials you could need to settle in and unwind. There’s a private balcony for your morning coffee or afternoon drinks, while the sound system sets the tone for chilled evenings in the living room. 


Slow in the City

Ironing Board

Desk / Workplace

Underfloor Heating

Rooftop Terrace

You only have to look at the number of rooftop bars in the UK's capital to see how much Londoners love being up among the city's iconic skyline and this Chinatown apartment lets you get in on the fun. Here, guests get access to a private terrace with plenty of seating so you can kick back and relax above the hustle and bustle of Soho below. The interior of this home is equally impressive in our books. Quirky artwork and house plants add pops of colour against the stark white walls in the living space and bedrooms, while the honeycomb-tiled bathrooms are as sleek as they come, too. There's a spacious minimalist kitchen and a chic glass dining table, but given the location and the countless restaurants that in the locale, we wouldn't be surprised if these remain unused. As well as plenty of places to eat, the main row of West End theatres on Shaftesbury Avenue sits at the top of the street, while Leicester Square and its cinemas are three minutes' walk in the other direction.

Chim Chimeny

Netflix

Satellite / Cable TV

Streaming Services

High Chair

Paid Parking On Street

Buzzer / Wireless Intercom

Multiple Sets of Keys

Parking Available

Fire Extinguisher

First Aid Kit

City chic meets Scandi cool in this sophisticated London flat, ideally located between Leicester Square and Piccadilly Circus. Though you’re right in the heart of London’s bustling West End, you’ll feel like you’re in a serene urban hideaway in this bright space with its touch of greenery, art prints and designer furnishings. The living room’s floor-to-ceiling windows open on to a blue-tiled balcony, perfect for enjoying some people watching over your morning coffee. 

When you’re ready to hit the town, you’ll have some of the capital’s best shops, theatres, restaurants and bars on the doorstep, and it’s just a two-minute stroll over to the renowned National Gallery. After a busy day of shopping and feasting, you’ll find plenty of space to store your new treasures in the large bedroom, and if you’re craving a bit of R&R and a quiet night in, there’s a bath for a good long soak and smart TVs in both the living area and bedroom for catching up on your favourite show.

On the Town

Experience the colourful lights of London’s Soho with a stay in this effortlessly cool apartment, ideally located in Chinatown. Though centrally located, this home is set away from the street, providing a relaxing and peaceful stay while enjoying all the benefits of being in the capital’s bustling centre. Inside, wood floors and chic Japandi furnishings create an instantly inviting welcome in the open-plan living space with a huge, low sectional sofa inviting you to kick back and relax with a glass of wine. We love the industrial loft vibe here with the decorative exposed brick fireplace and the metal wall lamps. The bedroom, meanwhile, is pared-back yet sophisticated, with a calming monochrome colour scheme, while the bathroom is a vision of relaxation with its metro-tiled rainfall shower. When you’re not hanging out in your hip city pad, go out and explore the sights – you’re spoilt for choice when it comes to culture and entertainment. You’ve got countless restaurant and bar options right on your front door, as well as some of London’s most celebrated bars, cinemas and theatres. Leicester Square is a five-minute walk away, Oxford Street is reachable in ten minutes on foot and the National Gallery’s priceless artworks are a six-minute stroll from your home. 

Joy Luck

Smart TV

Cleaning Products

Early / Late Check-Out Available

Perfect for West End theatre trips and shopping sprees, this apartment surrounds you with restaurants and places you in the middle of the action. Without a lift, it's only a short climb to the first floor. There's a complimentary welcome pack to get your holiday started, and a homely living space to settle into. Though the king-sized beds are large for a good night's sleep, bedroom two is a bit cramped. But with lots to do on your doorstep, we doubt you'll be spending much time inside.

The Soho Lifestyle

Heated Towel Rail

Luxury Toiletries

Baby Bath

Private Washing Machine

Private Dryer

Baby Monitor

Umbrellas

Nice to haves

Safe

Found on Shaftesbury Avenue, those fond of the stage will love this apartment right in the heart of London's West End — not many people get to call some of the capital's most famous theatres neighbours, that's for sure.

Excellent location aside, there's plenty to like about the interior. The black and white colour scheme gives this home a sophisticated edge, with hardwood floors, abstract prints and chic furnishings adding to this sleek impression. We love the elegant simplicity of the bedroom with its floor-to-ceiling windows, freestanding full-length mirror and luxurious bed, as well as the white-tiled bathroom that invites long soaks under the rainfall shower after a day of sightseeing.

Speaking of exploring, you’ve got endless things to see and do right on your doorstep. The restaurants of Chinatown are just around the corner, the cinemas of Leicester Square are a four-minute walk and the boutiques of Covent Garden are reachable in less than ten minutes on foot. Add to that the nightlife of Soho and you might just find you don't spend all too much time actually inside the apartment.


The Beagle

Amazon Prime

Cafetiere

Espresso Machine

Laundry Supplies

Drying Rack

Temperature Control

Welcome Hamper

24-Hour Front Desk

24-Hour Security

Alarm System

Security Cameras

Security System

Earthy tones, crisp white and soothing greens create a warm and welcoming vibe in this contemporary flat in Soho. Set on the corner of the prestigious Golden Square in the heart of the city’s most bustling area, you’ll feel instantly soothed and recharged in this urban chic pad. Compact yet comfortable, it has everything you need to visit London in style. After enjoying breakfast in the modern kitchen, head out to explore the neighbourhood’s eclectic mix of high-end boutiques, international restaurants and trendy bars right on the doorstep. Stroll over to leafy Hyde Park for peaceful walks, indulge in some retail therapy on Carnaby Street or neighbouring Regent Street and grab tickets for a memorable West End show. After a long day of sightseeing, the large rain shower offers the perfect space to unwind before settling into the plush bed for a cosy night in with your favourite series.

Mellow Matcha

In the heart of Mayfair, this apartment offers families a haven in the centre of London. Just steps from Oxford Circus, Regent Street, and Soho, this apartment is perfectly located for exploring the city, seeing the sights, and shopping up a storm. The apartment is simple and fuss-free, a peaceful base to call home in the bustling capital. A fully-equipped kitchen makes it a breeze to cook during your stay, though you’ll have plenty of restaurants nearby if you’d rather dine out. 

The Mayfair Suite

Smack-dab in Soho, this apartment is as central as can be. Regent's Street and Carnaby Street are moments away, while a leisurely walk will take you towards Piccadilly Circus, Covent Garden, and many of the city's other landmarks. With nearby eateries, pubs, and bars, it's no wonder the location caught our eye. As for the apartment, there's natural light, contemporary decor, and plenty of space for sprawling out. In town for work? The desk in the bedroom is ideal for business travellers. Just note that two guests will sleep on the sofa bed, making this a better fit for short stays.

The Soho Sophisticate

Set right in a central location, this apartment in Leicester Square is perfect for visitors who want to waste no time reaching London’s landmarks. The streets of Soho, the hustle of Leicester Square, and the landmark of Trafalgar Square are practically within touching distance. 

Thanks to the apartment's layout, the two modern and cosy bedrooms are at the back of the building, making them extra quiet for a peaceful sleep in hotel-quality beds before another jaunt out in the city. In fact, we found it almost shocking just how quiet the flat is for the location, made even more ambient by the sleek white design. 

The famous Regent street is only a ten–minute's walk away too, we absolutely love the gems you can find in the shops. Sore feet after long days out shopping? Wash off in a waterfall shower, let the blackout shades down, and pop on some Netflix before doing it all over again the next day. 

The Thick Of It

This London residence places you in the vibrant heart of Soho. From local cafes and restaurants to shops and iconic sights, you’ll be spoiled for choice when it comes to entertainment and dining options. It’s also just a short stroll to Piccadilly Circus tube station – making it easy to explore further afield. It’s worth noting the apartment isn’t suitable for children under 8, but it’s the ideal base for older families and couples in search of style and comfort in a fantastic location. There’s a Sonos sound system, a Nespresso coffee machine and all the essentials you could need to settle in and unwind. 


Soho Muse

So close to London’s most famous theatres you can practically hear the chorus lines being belted out, this home on Shaftesbury Avenue puts you right at the heart of the West End. Sitting right across from the Sondheim and Apollo theatres, this bright and modern home is the perfect base for those looking to be in the centre of the city’s action. With its sleek monochrome decor, parquet floors and large windows giving way to theatre district views, this home will definitely give you something to sing about. Enjoy breakfast in the bright, modern kitchen before heading out to explore the sights.  Leicester Square, Chinatown and Soho are all within a five-minute walk from your home, while Covent Garden’s cobbled streets are a ten-minute stroll away. After a day of shopping along Oxford Street (twelve minutes away), or wandering through Green Park (a fifteen-minute walk), come back home for a glass of wine on the sofa before catching a star-studded show at one of the countless venues on your doorstep. When it’s time to turn in, two elegantly pared-back rooms wait to drift you into a blissful night’s sleep, making you relaxed and ready for your encore the next day. 


Take A Bow

Smack bang in the heart of Soho, this apartment is just a short stroll from London’s best shops, restaurants and bars. If sightseeing is on the cards, Leicester Square, Trafalgar Square and Buckingham Palace are all within a twenty-five-minute walking radius. The home has everything you need for a comfortable short break, including a well-appointed kitchenette and weekly housekeeping. At capacity, two will be on the sofa bed in the living space – an arrangement we think is better suited for children.

Soho Wonder

Although it has changed over the years, the central neighbourhood of Soho remains one of London's most notorious — a centre for hedonism and culinary delights. This apartment in a converted townhouse gives you the opportunity to call it home for a while. Despite its incredible location, it's far from poky, with large windows in the living room flooding the space with natural light, which dances nicely off the dark wooden floors and cleansingly white walls. The bedroom is generously sized too, as is the sleek white kitchen, which will stand up to home-cooking duties should you tire of the countless restaurants that surround your address. Soho Square Gardens sits a minute's walk up the road if you want somewhere to people-watch, while there are a wide range of comedy clubs, theatres and late-night dancefloors in a radius of ten minutes' walk or so to keep you occupied once the sun goes down.

Last Night in Soho

Designed with space and comfort at the forefront, but without compromising a smidgen of style, this modern apartment really caught our discerning eye. It's a cosy home packed with chic decor, period features and even an on-trend living wall. There's a warmth here too, with soft furnishings, calm cream tones, low ceilings and a fireplace feature, so you can cuddle up with a good book for a quiet evening in. We also love how open and sociable the living space, dining area and kitchen are, creating a lovely spot to hang out, show off new purchases or host your very own dinner party. Last, but certainly not least, the real highlight of this home is access to your private rooftop patio – we can think of nothing better than a balmy evening spent out here wining and dining to your heart's content. Although, with Soho's finest restaurants, hip bars and lively clubs right on your doorstep, you may end up eating out most nights. Walk to illustrious Covent Garden in less than ten minutes for a dazzling array of spots serving critically acclaimed international cuisine. Of course, you're in London's thriving theatre district, so why not bookmark the break with a trip to one of the brilliant West End shows nearby. 

Chimney Pot

With the bustling Shaftesbury Avenue right on your doorstep, this pad on the cusp of Soho is the perfect base for a London getaway. Here, mid-century cool meets minimal Scandi design – think clean lines, contemporary decor and chic Hem furniture that's as comfy as it is stylish. We loved how roomy and open the flat is – you won't be cramped for space (which is rare for this central postcode). The sleek kitchen is fully stocked with plates, cutlery and other cookware to make self-catering easy, although you'll probably prefer dining out at the number of trendy bars, gourmet restaurants and unique eateries on your doorstep. In the evenings, unwind on the squishy sectional sofa with a glass of wine and your favourite Netflix show before snuggling up in the cushy bed. Or, if you crave a night on the town, you can catch a show in the West End, dance the night away at Soho's swinging clubs or grab a drink at one of the traditional pubs. Piccadilly Circus and Leicester Square tube stations are both a five-minute stroll, so getting around the city is a piece of cake. And with Chinatown, Oxford Street and Covent Garden all a stone's throw from this flat, you'll never run out of things to do.

Mod Behavin'

Desk

Workplace

Sleek, contemporary and slap bang in one of the best locations in Soho, this superb apartment is brimming with style. Freshly refurbished, it's a big space and no expense has been spared in creating a comfortable home for up to six guests. Overlooking Golden Square, it's been put together using local stylists and artists.

The sociable living space has been cleverly zoned with a room divider, creating an elegant lounge area flooded with natural light, and a dining room leading onto a fabulous, high-spec kitchen. All-white walls and herringbone floors give it a timeless look and it's furnished with touches of black, pink and gold. We particularly love the master bedroom with its mirrored wardrobes, luxury ensuite and knockout view across the square.

From here it's just a stroll to the many shops, bars and restaurants of Soho, with Carnaby Street just a three-minute walk and Piccadilly Circus Station four minutes away.


Meritocracy

Situated on the second floor of a converted London townhouse, this spacious Soho apartment is perfect for anyone looking to stay right in the heart of the action. The flat features a large open living and dining room, with an adjacent kitchen equipped with everything you could need for a spot of home cooking. Head through to the carpeted bedroom, and you'll find plenty of storage space to stow all your belongings, plus a contemporary en-suite bathroom. Down at street level, Soho, particularly Greek Street, offers lively bars and innovative restaurants galore, with iconic pubs and packed-out theatres nearby – this place really comes alive when the sun goes down. If you find yourself wanting to explore further afield, the transport links are second to none, with Tottenham Court Road and Leicester Square stations nearby, plus plenty of bus routes that pass nearby.

Blinded By the Lights

There is possibly no better spot for exploring London, with Soho, Chinatown and Carnaby Street right on your doorstep, you'll be practically tripping over boutique shops, typical English pubs and fabulous international eateries from this smart apartment. Inside, it's an oasis of calm, where thoughtful touches like curated house plants and vintage style furniture create a homely feel from the get-go. Modern and bright, it's a delight to spend time in – if you can drag yourself away from the many attractions within walking distance. The kitchen comes fully equipped and if you're here on business there's wifi and a coffee machine to help you power on through. Leicester Square and Piccadilly Circus tube stations are just a short stroll away, so the whole city really is your oyster – cliché, we know. 

Big Smoke Hideaway

Wake up to views across central London at this modern Soho apartment. Above the open-plan living space and the cosy bedrooms, you'll find the jewel in this home's crown – a rooftop terrace overlooking the streets of Chinatown, the perfect spot to enjoy breakfast each morning or evening drinks. Inside, modern style abounds, and you're bound to notice stylish touches like the modern art on the walls and the sleek lighting. Wake up to a fresh coffee from the Nespresso machine then hit the city streets, visiting the National Gallery or exploring shopping on Carnaby Street and Regent Street. It's tempting to spend every night in a different Soho restaurant, but you'll also find everything you need to cook a meal in the kitchen, including a dishwasher for ease. There's so much to explore in this eclectic city, you might be considering a longer stay – in that case, the washing machine and dryer will come in handy. If you can tear yourself away from the entertainment in Soho, end your day with drinks on the roof terrace or settle back on the corner sofa in front of the TV.

Taiyaki

This sleek serviced apartment is in Golden Square and minutes from the hustle and bustle of London’s Regent Street. Step outside your building and you’ll be right in the beating heart of Soho and all that it has to offer. Culture vultures, shopaholics, theatre lovers and foodies will all be spoilt for choice here.

When you do make it home from the whirlwind of the capital, you’ll have a serene, light-filled space to enjoy. We love the mirrored column in the living room and the carefully curated artwork showcased around the apartment. Kick back and catch up on your favourite shows on the Smart TV, or prepare a feast in the well-appointed kitchen. 

City Dove

Patio / Terrace

Sleek, modern and wonderfully colourful, this Soho apartment is as stylish as it is ideally located. Just a four-minute walk from Piccadilly Circus, you’ll hardly know you’re in the heart of the city in this oasis of calm and tranquillity. Vibrant fabrics combine with palms, retro-chic furniture and large windows in the living room to create a mellow and inviting space, while the large kitchen’s balcony invites endless people-watching, a morning coffee or an evening cocktail in hand. The boutique-style bedrooms have an air of Gatsby elegance to them, with their Art Deco-inspired headboards and array of textured throws. And in all the rooms, you’ll be treated to a dazzling display of colourful art, from watercolours to collages, giving the home plenty of pizzazz. With some of London’s best theatres, shops, restaurants and bars all on your front door, this is the perfect base from which to experience the city in style.

Watercolour Wishes

 Boasting an unparalleled location on London’s iconic Shaftesbury Avenue – home to some of the capital’s most famous West End theatres – this comfortable top-floor apartment puts you in the heart of Central London’s action, with countless opportunities for shopping and entertainment on your doorstep. 
 
Inside, wood floors, contemporary furnishings and large windows that give way to Theatreland views create a welcoming first impression in the open-plan living area. Kick back on the plump sofa with a glass of wine while watching the twinkling lights dance around the Sondheim Theatre, or sit down to an intimate meal when you’re not out sampling the area’s varied and vibrant food scene. 
 
The two bedrooms, meanwhile, are pared-back spaces offering London rooftop views, as well as snuggly beds you’ll relish retreating to at the end of a busy day of sightseeing. 
 
Speaking of exploring, you’re spoilt for choice with things to see and do nearby.  Choose one of the Shaftesbury Avenue theatres in which to enjoy a glittering show (the famous Sondheim Theatre is a one-minute walk away) or get a bite to eat in Chinatown, just across the road. You’re also a five-minute walk from Leicester Square, a seven-minute stroll from Soho, while Covent Garden’s restaurants and high-end boutiques are eight minutes away on foot. 


The Double Bill

Imagine the dream London pad with modern good looks and the most central location, in the heart of all the action. This apartment is a design lover’s dream, with contemporary furniture from furniture wunderkinds Hem and tons of natural light courtesy of the wall-to-wall windows. There’s a neat little balcony for those morning coffees or pre-dinner drinks and bustling Chinatown is right outside your front door. Walk for two minutes to get to Leicester Square, Piccadilly Circus or Soho. Spend your days (and nights) immersing yourself in London life, with shopping, sightseeing, eating out and dancing ‘til the sun comes up. Then come back to your delightful apartment for rest and relaxation in style.

Nightcall

Home Cinema Setup

Sonos

Wheelchair Access

Doorman

With its riot of colours and marquee style letter lighting, there’s something of a carnival vibe to this converted warehouse. It’s a post-industrial loft space that doesn’t take itself too seriously. We love the tongue-in cheek detailing, from the funky ‘hair hub’ to the dog wallpaper, irreverent cushions and neon letter art. The bedrooms are sexy and sumptuous and the high-spec kitchen will satisfy even the most ardent chef. You’d be hard pushed to find a better location as well. Based in central Soho, between Dean and Wardour Street, you’re in the heart of the action the second you step out of your door. It’s not a place for those seeking a quiet getaway though - don your feather boa and get out into the non-stop Soho fiesta. 

Cupid's Bow

Balcony / Patio

Garden

Modern, stylish and close to the West End and Chinatown, you might not think this Soho apartment has more to offer – but it does. Wander out onto the private rooftop terrace, where you can dine alfresco. Or enjoy sunset drinks with the sounds of this vibrant city on the street below. Though compact, you still have enough space to accommodate four, with two guests in the living area. And if you do need some extra breathing room, well, there's always that rooftop. Plus, London's at your fingertips with Leicester Square Station is only a four-minute walk away.

Soho Style

This chic, modern apartment is in the heart of London's West End, just moments from Piccadilly Circus. Granted, with such an enviable central spot, you’re likely to experience a little street noise here, but it’s a small price to pay for the location. With entertainment, shopping and dining on your doorstep, you’ll never be lost for things to do. Craving some green space? St. James’s Park and Green Park are a short stroll away. And for those keen to explore further afield, Piccadilly Circus Underground Station is a two-minute walk away, making trips across the city a breeze. 

Piccadilly Nights

Wine Cooler

Step-Free Access

A central London stay doesn’t get much more sleek and stylish than this one. Sitting pretty on one of London’s most famous squares – so perfect they named it Golden – this modern home is just a hop, skip, and a jump from the bars and restaurants of Soho, the bright lights of Piccadilly Circus, and the theatres of Shaftesbury Avenue. In fact, when staying in this fairytale apartment, you’re within walking distance of pretty much the best London has to offer. The home itself is beautifully decorated – it’s all sharp corners, sleek design, luxurious furnishings, and the odd jewel tone or pastel pop for a spot of colour and character. The owners have also filled the apartment with original art, lending the home a more personal touch that just can’t be replicated. Plus a dedicated concierge service means there’s no need to worry about anything during your stay here. 

Fairytale Boulevard

Sitting between two of Soho’s most iconic streets – Dean Street and Wardour Street – this New York-style loft apartment puts you in one of the capital’s most desirably central locales. 

Stepping into this bright, stylish space, you can immediately tell that its former owner was an architect. Keeping many of its original features – like the exposed brick walls and huge warehouse windows – the living area feels cool and contemporary while being awash with natural light. Make yourself comfortable on the sofa with a glass of wine after a day of exploring or sit down to a meal at the window-side table when you’re not out sampling Soho’s eclectic food and bar scene. 

The two bedrooms, meanwhile, are just as chic with their pared-back aesthetic and exposed brick walls, and there’s a desk space in one should you need to catch up on work. Factor in the beautifully sleek metro-tiled bathroom and its luxurious rainfall shower, and you’ve got everything you need for a perfectly pampered stay. 

Outside of your home, you’ve got all the buzz and excitement of Soho and Central London on your doorstep. Step back into the Swinging Sixties with a jaunt down Carnaby Street (an eight-minute walk), indulge in some high-end shopping in Covent Garden (a thirteen-minute walk) and catch a show at one of the sparkling West End theatres (a ten-minute walk). With all this and more to enjoy, there’s no end to the good times in store. 


The Soho Icon

This modern apartment is in the heart of the West End in Soho, a stone’s throw from the theatres. There are countless bars and restaurants on your doorstep, and you’ll be just a two-minute walk from Chinatown – this is especially handy as the kitchenette is on the smaller side. The apartment is bright and welcoming, equipped with everything you might need for a city break. Two guests will be sleeping on a sofa bed, but that’s hardly a deal breaker for a home like this. 

Modern Soho

Plant yourself right in the middle of London’s greatest entertainment district for a first-hand experience of this cultural capital. Minutes away from the famous Leicester Square, Piccadilly Circus, and Soho, what's a morning commute on the tube at rush hour compared to stepping straight out onto the lively high street? This is city living at its most literal. No trip is made too difficult and no sight need to be left unticked off your bucket list. Whilst there is so much fun to be had outside, this flat does not neglect the idea that work may still call. A big dining table allows you to dedicate some workspace to answer those all-important emails and a coffee machine is ready and set up to keep you energised. Spanning the length of the stylish monochrome-tinged living space, large glass windows can be opened up and bring the city up to you, with the faint buzz of pedestrians bustling down below. Its modern and chic design, sporting clean black lines, white cabinets, and splashes of colour truly offers the metropolitan lifestyle of an archetypal, young professional here in the big city. 

Central Walkabout

Featuring bespoke interior design from world-renowned design house, March and White, this stylish London home is ideal for a stay near fashionable Mayfair. Set against a neutral backdrop, brightly coloured furnishings pop out to greet you. Eye-catching pieces of art are showcased around the home, but be careful not to mistake the smart television in the living area for one. Not only can you expect the latest tech and high design, but a 24-hour concierge is on hand to cater to your every need.

Artistic Flair

Step right in to your perfect London life in this impeccably styled first-floor apartment. In the heart of swinging Soho and just minutes from Piccadilly Circus and Regent Street, you’ll have your pick of London’s best boutiques and restaurants in all directions. Inside, mid-century meets modern boutique hotel with sumptuous bedrooms and a mix of modern and retro-inspired pieces. There’s even original artwork to divide opinions and start after-dinner debates. This is a serviced apartment, so you’ll get the best of both worlds – the privacy of your own home and the service of a five-star hotel. There’s a 24-hour concierge and welcome packs available. Go on, spoil yourself. 

Old New Borrowed Blue

Trash Compactor

Vacuum Cleaner

Hot Tub

Wellness & Fitness

This stylish apartment lies in Soho, close to all manner of London attractions. Situated amidst the bustling energy of the city, the property is surrounded by an array of shops and bars, providing a lively and dynamic atmosphere right at your doorstep. Whether you're visiting for business or pleasure, this is the perfect spot to experience the true essence of the swinging city. While parking space is not available on-site, fear not, as excellent public transport links are just a stone's throw away, ensuring effortless connectivity to the rest of the city. You'll be within a short walking distance of renowned hotspots such as Carnaby Street, Oxford Circus, and the iconic Buckingham Palace, making it a haven for those seeking to immerse themselves in London's vibrant culture and history.


The Gold Collection

Located on Shaftesbury Avenue in the heart of London’s West End, this monochrome home is the perfect base for a couple or solo travelling looking to be at the centre of the city’s action. 

With its sleek, minimalist design, wood floors and large windows, this chic apartment lets its views of the Sondheim Theatre and the bustling theatre district do all the talking – or singing in this case. Make yourself comfortable on the sofa with a glass of wine after a day of touring the city on foot and gather for a meal at the cosy dining table when you're not out sampling the delights of Chinatown, just across the street. 

The bedroom, meanwhile, is a masterclass in pared-back elegance with its black and white colour scheme, full-length standing mirror and luxurious bedding that invites you to curl up in its warm embrace after a day out on the town. And when you wake up, you'll find the metro-tiled bathroom – complete with underfloor heating and a rainfall shower – ready to get your day off on a high note. 

When you’re not chilling out in your sophisticated pad, go out and explore the many sights that surround you. Leicester Square and Soho are both less than a five-minute walk away and Covent Garden’s cobbled streets are a ten-minute stroll from your home. Shop along Oxford Street (a twelve-minute walk), wander through Green Park (a fifteen-minute walk) and of course, sit back and be blown away by a star-studded show at one of the countless theatres right outside your door. 


The Chorus Line

Perfectly positioned in Soho’s Chinatown, this bright, chic apartment is an ideal base from which to explore Central London’s most iconic sights. Inside, large windows fill the space in light and a cool, laid-back Japandi decor sets the scene for a calm and relaxing stay. We love the large sectional sofa that beckons cosy movie nights with your favourite Netflix show, and the sunny dining space that invites you to tuck into home-cooked meals while watching the red lanterns sway in the wind outside. The two comfortable bedrooms are pared-back yet characterful with colourful throws and carefully curated art prints to provide a canvas for a dreamy night’s sleep. Factor in the metro tiled rainfall showers, and you’re all set to have a care-free time. Outside of your home, countless restaurants and bars wait to be sampled on your doorstep, while lively Leicester Square is a five-minute walk away. The National Gallery, meanwhile, is a six-minute walk from your home and Oxford Street’s shops are walkable in ten. 


Red Lanterns

It's access all areas from this central London pad, right around the corner from Leicester Square. The red lantern garlands of Chinatown hang just below your windows and beckon for a spot of dim sum. The apartment's effortless style with plenty of natural light, neutral furnishings, accessorised with home comforts of houseplants and framed pictures make for a warm welcome to the big city. There's so much to see outside these walls – with the very best of central London calling from the streets below. Spend your days eating and drinking your way through Soho, followed by an evening show in nearby Theatreland. Finally, when your feet are finally too tired to continue, nearby tube stations and bus stops mean you haven't far to go before you're home and dry, tucked up in the comfortable bed.

See You At The Premiere

Bang in the heart of London’s shopping and entertainment district, this stylish home has so much on its doorstep it's hard to know where to start. On the lively streets below, colourful Chinatown is bursting with great places to eat, Soho's Carnaby Street (an eleven-minute walk away) is filled with independent boutiques and shops, while Covent Garden (a six-minute stroll away) offers fine dining restaurants and swanky cocktail bars. Inside, you'll feel smugly tucked away from all that hustle and bustle, in a smart and modern apartment where everything has been neatly arranged for you to feel instantly at home. It's a bright and open-plan living space to relax in with a good book or glass of your favourite tipple. It could be you're here on a business trip, in which case you'll have good wifi and a dedicated workspace. But when you feel the need to explore the city, you're within easy walking distance of Piccadilly Circus, Leicester Square and Oxford Street. 

Soho Social

Slap bang in the heart of Soho, this third-floor flat is pure modern luxe. Think abstract art, copper accents and contemporary furniture. In an architecturally striking building in Golden Square, you couldn’t be better placed for enjoying the city. Piccadilly Circus and Regent’s Street are within walking distance and the choice of places to shop and eat is endless. Guests can also enjoy access to a 24/7 concierge service -  all you’ve got to do is turn up and enjoy yourself. 

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